The plenary hall of the San Bartolomé de la Torre City Council hosted an engaging local trade workshop last Sunday focused on promoting digitalization and online sales. Our colleague Francisco Landín, head of the Software Department, participated as one of the invited speakers.
The informative session, part of the Marketplace project of the Mancomunidad de Municipios Beturia, served to help local business owners from the municipality and surrounding region discover digital marketing and online sales tools applied to local commerce to boost sales: email marketing, customer relationship management (CRM) software, lead generation, sales platforms, and more.
Additionally, the support actions for local commerce promoted by the Mancomunidad de Municipios Beturia were presented. This consortium brings together eight municipalities from the southern Andévalo area of Huelva to promote initiatives from a common platform that contribute to the social, economic, and cultural development of the region.